Press Releases
NewsroomFreshfel Europe and its Fresh Fruit and Vegetables Interbranch members urge for a strong European promotion policy and other instruments backed by a substantial budget to stimulate fresh fruit and vegetable consumption
As the European Parliament's different Committees review the European 2025 budget under the Multiannual financial framework, Freshfel Europe and its Fruit and Vegetables Interbranch Organizations reiterate the crucial role of a well-funded promotion policy and other...
Freshfel Europe warns of the impact of promotion budget cuts on EU fruit and vegetable consumption
Freshfel Europe sent a letter to the European Commission warning that the proposed redeployment of existing EU funds away from promotional ‘multi programme’ activities could threaten the competitiveness of EU fruit and vegetables and hinder the progress on promoting...
Freshfel Europe’s Consumption Monitor shows that there is still a long way to go to reach the minimum recommendation of 400 g/day of fresh fruit and vegetables
Freshfel Europe’s latest edition of the Consumption Monitor indicates that the average fruit and vegetable consumption in the EU decreased to 350 g/day/capita in 2022. The positive trend that started during the coronavirus pandemic has been curbed by the economic...
The first public consultation on the development of the Product Environmental Footprint Category Rules for fresh produce is now open!
The Technical Secretariat (TS) of the FreshProducePEFCR, which is developing technical rules for calculating the environmental footprint of fruits and vegetables as part of Freshfel´s Environmental Footprint Initiative, would like to invite all sector representatives...
Freshfel Europe warns of impact on EU-GB trade of Defra’s proposed risk reclassification and inspection rates for EU fresh produce imports
On 8 March 2024, Freshfel Europe submitted its response to the consultation launched by Defra on the proposed changes to Annex 11 of the retained Implementing Regulation 2019/2072 which, if adopted, will impose checks and other unnecessary controls on half of all EU...
Compromise on the new EU Packaging law will lead to unprecedented, grievous effects on the functioning of the Single Market and dramatically damage fresh produce consumption
After reviewing the content of the preliminary agreement of the Trilogue between the European Council European Parliament and Commission on the Packaging and Packaging Waste Regulation (PPWR) Freshfel Europe is baffled to see the escalation of policy incoherencies and...
Have your say in the development of the Product Environmental Footprint Category Rules for Fresh Produce!
The Technical Secretariat (TS) of the FreshProducePEFCR, which is developing technical rules for calculating the environmental footprint of fruits and vegetables as part of Freshfel´s Environmental Footprint Initiative, is organizing an open webinar to mark the launch...
Freshfel Europe is launching a sector approach to assist with the implementation of EU CSRD starting with the Double Materiality Assessment
Freshfel Europe is launching a project for a collaborative approach of the fruits and vegetables sector to the mandatory reporting under the EU Corporate Sustainability Reporting Directive (CSRD), and the continuous work on materialising environmental, social and...
Freshfel Europe looks ahead at climate change impacts, policy coherence and the image of fresh fruits and vegetables with the European Parliament and the European Commission
Climate change, the impacts of extreme weather on fresh produce, the threat on the functioning of the Single Market, the unique and positive position of fresh fruits and vegetables in sustainable systems and how to communicate and showcase this through aligned...
Freshfel Europe’s Annual Event focuses on unravelling misconceptions and proclaiming the true, fresh face of fruits and vegetables
On 25 May Freshfel Europe held its Annual Event 2023 in Brussels. The event brought together over 100 participants, including experts from the fresh produce sector, European Commission professionals, Members of the European Parliament and representatives from...